The same bar on every build, checked before launch. Never an add-on.
Mobile-first
Designed on the small screen first and tested on real hardware, because that is how most people arrive.
Thumb-zone layouts
Real device testing
Fluid type
Performance
LCP under 2.5s
Zero layout shift
Script budget
Accessibility
WCAG 2.2 AA as a baseline, with keyboard paths and screen readers checked by hand.
AA baseline
Keyboard tested
Screen reader checked
AI crawlers
Structured so assistants can read you, quote you and name you. Not just Googlebot.
Semantic HTML
Structured data
Crawler access
SEO foundations
The technical groundwork that lets your content rank once you publish it.
Crawlability
Clean architecture
Measurement
Retrofitting costs more
Accessibility and speed added after launch cost several times what they cost during the build.
Built in, not bolted on
No expensive remediation
It compounds
A fast, crawlable, well-structured site keeps earning as you publish more on top of it.
Content ranks sooner
Nothing to undo later
It is verifiable
Every claim on this page can be checked with public tools. We would rather be measured than trusted.
Public tooling
Written results
Nothing hand-waved
CONTACT
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